HIGHLANDER SLOVENIJA

For HIGHLANDER Adventure, the leading global brand of long-distance hiking events, we helped launch the Slovenian edition, HIGHLANDER Slovenia. Our work included developing a social media strategy for Facebook and Instagram, setting up and managing the social channels, running digital advertising, establishing email marketing and supporting the promotion of sponsors as well as engaging brand ambassadors and influencers. With our support, we achieved high follower engagement across all channels and helped sell out both HIGHLANDER Julian Alps and HIGHLANDER Kamnik Savinja Alps events. We also covered the events on site to ensure an authentic communication experience.