Berlitz

For Berlitz Slovenia, we created the campaign “Talk the Talk. Live the Language.”, focusing on the courage to speak and use a language in real-life situations.

 

With witty and slightly provocative messages, the campaign encouraged people to communicate more confidently and see language as something to be experienced, not just learned. The visuals were designed to stand out and invite interaction.

 

The campaign appeared on digital LPP screens and TAM-TAM posters in central Ljubljana, as well as on jumbo billboards in central Maribor. It was also supported by digital advertising, leaflets and guerrilla stickers. Posters and video content included a QR code that led to a prize draw for a free language course at Berlitz.